Law School Toolbox Podcast Episode 478: Quick Tips -- LinkedIn Best Practices for Law Students
Marketing Minute Video with NP Strategy: How to Reach More of the Right People on LinkedIn
Podcast Episode 173: Back to Basics: LinkedIn Fundamentals for Attorneys and How to Level-Up
Podfest Expo 2023 – Nancy Barrows – Strategies for Using LinkedIn
[BEHIND THE SCENES] Your LinkedIn Bio Is Not Just A Placeholder For Your Online Bio.
[LEGAL MARKETING MOMENTS] LinkedIn Is Not Just A Placeholder For Your Online Bio
Former Big Law B2B lawyer gets 3-4 clients/month via LinkedIn - Legally Contented Ep. 10 - Laura Frederick
[LEGAL MARKETING MOMENTS] Lawyers, How To Grow Your Practice: Find The Course, Then Stay The Course
[LEGAL MARKETING MOMENTS] Lawyers & LinkedIn: Here Are 4 EASY Ways For You To Repurpose Existing Content
[LEGAL MARKETING MOMENTS] LinkedIn: Lawyers, Should You Turn On The New Creator Mode?
[LEGAL MARKETING MOMENTS] New LinkedIn Features That Might Be Available Even If You Don't Have Creator Mode Turned On
[LEGAL MARKETING MOMENTS] 2 Recent LinkedIn Updates I Want You To Pay Attention To
[LEGAL MARKETING MOMENTS] What Are Social Media Pods and Should You Join Them?
Leveraging LinkedIn to Develop Business, Attract Top Talent, and Become a Thought Leader: On Record PR
[LEGAL MARKETING MOMENTS] LinkedIn Updates: 3 Cs and a P
[EP. 53] LinkedIn Changes That Will Help You Stand Out
Lawyers, Should You Automate LinkedIn Activity?
LinkedIn: How To "Tickle" The Algorithm So Your Content Shows Up In The Newsfeed
LinkedIn: How To Work Within The Algorithm So Your Content Shows Up In The Newsfeed
LinkedIn, from Beginner to Mastery, with Callie Schweitzer of LinkedIn —Thought Leadership Project
With over 1 billion users worldwide, LinkedIn’s social network reigns supreme for professional networking. It’s essentially the only social media platform that combines thought leadership with a mostly professional audience,...more
Look, I get it. There are a lot of lawyers out there. Ambulance chasers, courtroom showmen, legal eagles with late-night TV spots and suspiciously white teeth. But here’s the thing: I’m not one of them....more
The power of social media cannot be denied, but the landscape is complex and constantly changing. It’s easy to get frustrated with the various algorithms that control how much of your messaging gets to the masses. Every major...more
Let’s get it out of the way: Referrals still reign supreme when it comes to getting new clients. In the 2025 edition of Greentarget and Zeughauser Group’s survey of decision-makers, “recommendations from sources you trust” is...more
Google removed its organizational ban on the use of AI for weapons and surveillance systems. The change eliminates key portions of the tech giant’s AI Principles that banned such uses. These principles, established in 2018,...more
As a legal marketer, you already understand that social media brings value to your law firm. But how do you actually track the return on investment (ROI) of your efforts? How can you attribute your social media marketing...more
A recent conversation with a general counsel who voluntarily left his position reinforced the importance of why we all need to stay connected. In today’s fast-paced business environment, building and maintaining strong...more
Let’s face it: at this point, we all know a strong online presence is essential for law firms to attract and engage clients. Potential clients often begin their search for legal services online (yes, really), making it...more
2024, another year in the books. As is the annual tradition, we’ve taken some time to reflect on prominent media trends impacting our professional services clients and offer some insights on what that may mean for the future....more
As nice as it would be if the firm shared all of the content that you create, such as when you write a blog post, record a video, or appear on a podcast, and you think, “Oh, great, the firm will share it for me, and that’s...more
The problem is simple: low engagement means missed opportunities to connect with potential clients, weakened brand presence, and, ultimately, a marketing strategy that fails to deliver results. It’s frustrating to see your...more
LinkedIn is constantly improving to better serve users. Though the platform has been around since 2003, they introduced clickable hashtags in 2016. Other platforms have been using them much longer, and they’ve become one of...more
Welcome back to the Law School Toolbox podcast! Today, in our "Quick Tips" series, we provide a guide for law students to optimize their LinkedIn profile, which is an important part of professional networking. In this...more
Are you looking to enhance your LinkedIn strategy to increase engagement and audience growth? NP Strategy Senior Director Ryal Curtis shares expert tips on optimizing your LinkedIn profile, leveraging LinkedIn SEO, and...more
On October 24, 2024, the Irish Data Protection Commission (DPC) issued a press release announcing its EUR 310 million fine of LinkedIn over the platform’s use of member personal data in breach of the EU’s General Data...more
With over 1 billion users worldwide, LinkedIn has become the leading platform for professional networking. Yet while I’ve seen firsthand how a robust LinkedIn presence can help lawyers attract new clients and position...more
On September 26, 2024, the SEC announced that it had settled charges with DraftKings Inc. for selective disclosure of material non-public information on the CEO’s personal X (formerly Twitter) and LinkedIn accounts in...more
In the legal industry, where competition is fierce and trust is paramount, brand awareness is essential. Clients and referral partners often choose firms based on reputation, expertise, and visibility. LinkedIn, as the...more
This past spring, amidst the planning for our 25th-anniversary celebration, Team LISI took a moment to reflect on the significant changes in the digital marketing landscape over the past quarter century. Jason Lisi, our CEO...more
If you know that genuinely interacting with those you care the most about on LinkedIn is important, then I want to make sure those people are seeing your comments. Your time is much too valuable for your comments to get lost,...more
Stefanie Marrone explores why posting on LinkedIn matters for lawyers, addressing common concerns that might be holding you back and providing practical tips to help you get started....more
LinkedIn is stepping up its game by introducing in-feed video carousels, a new feature that enhances how users interact with video content on the platform. If you’ve been active on LinkedIn recently, you might have already...more
Stefanie Marrone explains why it has never been more important to be on LinkedIn and understand how it works....more
In today’s digital age, social media is not only a powerful tool to connect with people but also a keystone for building trust for your firm. Nowadays, the average consumer checks reviews and likes on Linkedin, Facebook,...more
Law firms are facing unprecedented challenges in attracting and retaining clients. Traditional marketing techniques are no longer sufficient in a world driven by digital innovation and evolving consumer behavior. This blog...more