Hsu Untied interview with Karen Deschaine, Partner at Wilson Sonsini
Deep Space 9 – Episode 28: Analyzing the Changing Face of Evil
CMO Series Live 2025: An Exclusive Preview with Natasha Sandamas - Passle's CMO Series Podcast
Law School Toolbox Podcast Episode 496: The Early BigLaw Recruiting Timeline (w/Sadie Jones)
Hsu Untied interview with Sid Fohrman, Partner at Paul Hastings
Diana Lauritson of Hogan Lovells on Color, Culture, and Leadership: Raising the Next Generation of Marketing Leaders - CMO Series REPRESENTS
The BIG mistake plaintiffs' firms often make when talking to their referral sources
Law School Toolbox Podcast Episode 488: The Second Semester Job Hunt (w/Sadie Jones)
Hsu Untied interview with Ryan Malloy, Partner at MoFo
Hsu Untied interview with James Huie, Partner at Wilson Sonsini
Want to outflank your competitors? This is the two-part series you should be publishing in December.
Hsu Untied interview with Eva Yin, Partner at Wilson Sonsini
Hsu Untied interview with Joanna Hubberts, Partner at Cooley
Hsu Untied interview with Victoria Smith, Partner at Squire Patton Boggs
Hsu Untied interview with Andrew Skale, Partner at Mintz Levin
Hsu Untied interview with Christine Woodin, Partner at Hueston Hennigan
Karen Wilcox on Building Online Success with a Lean Team - EP 8 CMO Series Digital Masterclass
Hsu Untied interview with Chris Bowley, Principal at Fish & Richardson
Law School Toolbox Podcast Episode 478: Quick Tips -- LinkedIn Best Practices for Law Students
Marketing Minute Video with NP Strategy: How to Reach More of the Right People on LinkedIn
Look, I get it. There are a lot of lawyers out there. Ambulance chasers, courtroom showmen, legal eagles with late-night TV spots and suspiciously white teeth. But here’s the thing: I’m not one of them....more
A recent conversation with a general counsel who voluntarily left his position reinforced the importance of why we all need to stay connected. In today’s fast-paced business environment, building and maintaining strong...more
As nice as it would be if the firm shared all of the content that you create, such as when you write a blog post, record a video, or appear on a podcast, and you think, “Oh, great, the firm will share it for me, and that’s...more
Welcome back to the Law School Toolbox podcast! Today, in our "Quick Tips" series, we provide a guide for law students to optimize their LinkedIn profile, which is an important part of professional networking. In this...more
Are you looking to enhance your LinkedIn strategy to increase engagement and audience growth? NP Strategy Senior Director Ryal Curtis shares expert tips on optimizing your LinkedIn profile, leveraging LinkedIn SEO, and...more
With over 1 billion users worldwide, LinkedIn has become the leading platform for professional networking. Yet while I’ve seen firsthand how a robust LinkedIn presence can help lawyers attract new clients and position...more
In the legal industry, where competition is fierce and trust is paramount, brand awareness is essential. Clients and referral partners often choose firms based on reputation, expertise, and visibility. LinkedIn, as the...more
This past spring, amidst the planning for our 25th-anniversary celebration, Team LISI took a moment to reflect on the significant changes in the digital marketing landscape over the past quarter century. Jason Lisi, our CEO...more
Stefanie Marrone explores why posting on LinkedIn matters for lawyers, addressing common concerns that might be holding you back and providing practical tips to help you get started....more
Stefanie Marrone explains why it has never been more important to be on LinkedIn and understand how it works....more
Law firms are facing unprecedented challenges in attracting and retaining clients. Traditional marketing techniques are no longer sufficient in a world driven by digital innovation and evolving consumer behavior. This blog...more
LinkedIn Marketing Solutions offers a robust platform for law firms to reach existing and potential clients. Particularly, LinkedIn Matched Audiences are a set of targeting options that enable you to to combine your law firm...more
LinkedIn continues to enhance several features on its already robust platform, including Newsletters. While Newsletters are not entirely new to the platform, 2024 has seen significant improvements and expanded options....more
LinkedIn, the quintessential platform for business connections and professional networking, has continually evolved its features to cater to the dynamic needs of the corporate world. For law firms, legal marketers, and...more
Recently, during a one-on-one LinkedIn training session with a partner at a law firm, my client asked an interesting and perceptive question: “Is my LinkedIn profile a place where I can be a little more casual and...more
With its many functionalities, LinkedIn is an invaluable asset for law firms and the legal marketers who work at these firms, enabling them to showcase their firm’s expertise, build relationships and gain insights into...more
With over 875 million users worldwide, LinkedIn’s social network reigns supreme for professional networking. It’s essentially the only social media platform that combines thought leadership with a mostly professional...more
As a lawyer, building and maintaining your network is crucial to your professional success. Your previous clients can be an excellent resource for generating referrals, but what happens after your case has concluded?...more
Law students are some of the busiest people in the world. Between working, attending class, and making time for family, who has time for networking? Along with everything else you need to do, networking can become a chore...more
Personal LinkedIn posts have a place, but if your ratio of personal posts to professional posts gets out of whack, you will damage your professional brand. Let’s talk about a problem I’m seeing with LinkedIn posts these...more
The power of social media cannot be denied, but the landscape is complex and constantly changing. It’s easy to get frustrated with the various algorithms that control how much of your messaging gets to the masses. Every major...more
Social media is an integral part of today’s digital landscape, and it comes with some unique advantages. For one thing, you don’t have to spend a lot to see serious benefits. The more comfortable you are with social media,...more
In an era where LinkedIn reigns as a premier platform for professional networking, the notion of instant results and effortless connections can be misleading. Dispelling the myth of a magic formula, this post dives into the...more
Understanding the significance of a good comment and mastering the art of crafting one can help differentiate you on LinkedIn. Here’s how....more
As social media continues to reshape the way we communicate and do business, LinkedIn has emerged as a powerful platform for law firms to connect with corporate counsel and potential clients....more