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A Model for Dynamic Business Development Culture - Market Leaders Podcast with Jennifer Mir of Munger, Tolles & Olson [Video]

Join David Ackert as he interviews Jennifer Mir, Director of Practice Development at Munger, Tolles & Olson. Tune in to hear them discuss: - Munger U: the firm's internal attorney education program that encourages proactive...more

Aligning BD to the Firm's Strategic Plan - Market Leaders Podcast with Emily Woloschuk of Lightfoot, Franklin and White [Video]

Join David Ackert as he interviews Emily Woloschuk, Director of Marketing & Business Development at Lightfoot, Franklin and White. Tune in to hear them discuss: - How Emily has set up processes and a framework to encourage a...more

Using Gamification to Fuel BD Activity - Market Leaders Podcast with Lisa Simon [Video]

Join David Ackert as he interviews Lisa Simon, Chief Marketing and Business Development Officer at Lewis Roca Rothgerber Christie. Tune in to hear them discuss: - Lisa's approaches to structuring a program that encourages...more

Expanding Relationships with High-Potential Clients - Market Leaders Podcast with Gillian Brennan of Dorsey & Whitney LLP [Video]

Join David Ackert as he interviews Gillian Brennan, Director of Client Relations of Dorsey & Whitney LLP. Tune in to hear them discuss: - How Gillian conducts simple, yet productive strategic meetings with her key client...more

Coaching Lawyers for BD Success - Market Leaders Podcast with Jenna Schiappacasse of Rosenberg Martin Greenberg [Video]

Join David Ackert as he interviews Jenna Schiappacasse, Director of Marketing and Business Development at Rosenberg Martin Greenberg. Tune in to hear them discuss: - Jenna's methodology for providing BD coaching to a focused...more

Building a Better Marketing Team - Market Leaders Podcast with Dave Bruns of Farella, Braun + Martel [Video]

Join David Ackert as he interviews Dave Bruns, Director of Client Service at Farella Braun + Martel in this episode of the Market Leaders Podcast. Tune in to hear them discuss: - Dave's approach to mentoring his marketing...more

Helping Lawyers See the Bigger Picture - Market Leaders Podcast with Paul Lipton at Rumberger, Kirk and Caldwell [Video]

Join David Ackert as he interviews Paul Lipton, Director of Professionalism, Career and Skill Development at Rumberger, Kirk and Caldwell in this episode of the Market Leaders Podcast. Tune in to hear David and Paul...more

Effective Law Firm Business Development Planning - Market Leaders Podcast with Rachel Silverman, Goodwin Procter LLP [Video]

Join David Ackert as he interviews Rachel Silverman, Director of Business Development at Goodwin Procter LLP in this episode of the Market Leaders Podcast. Tune in to hear David and Rachel discuss: How to structure your...more

An Industry-Focused Approach to Law Firm Business Development - Market Leaders Podcast with Lindsey McReynolds, Schwabe Williamson... [Video]

Join David Ackert as he interviews Lindsey McReynolds, Chief Client Relations Officer at Schwabe, Williamson & Wyatt in this episode of the Market Leaders Podcast. Tune in to hear David and Lindsey discuss: - How Schwabe...more

Accelerating Law Firm Practice with Legal Process Outsourcing - Market Leaders Podcast with Karen Katz, Mindcrest [Video]

Join David Ackert as he interviews Karen Katz, Senior Director of Business Development at Mindcrest in the latest episode of the Market Leaders Podcast. Tune in to hear David and Karen discuss: - How Mindcrest's...more

How to Set the Pace as a New BD Director - Market Leaders Podcast with Morgan Ribeiro, Waller Lansden Dortch and Davis LLP [Video]

Join David Ackert as he interviews Morgan Ribeiro, Chief Business Development Officer at Waller Lansden Dortch and Davis LLP in this episode of the Market Leaders Podcast. Tune in to hear David and Morgan discuss: - How...more

Using Productization and BD Coaching to Advance the Firm - Market Leaders Podcast with Linda Fleming, Garvey Schubert Barer [Video]

Join David Ackert as he interviews Linda Fleming, Director of Marketing and Business Development at Garvey Schubert Barer. In this episode of the Market Leaders Podcast, David and Linda discuss: - How Linda leverages her...more

11/3/2017

Extending Marketing's Reach Across the Firm - Market Leaders Podcast with Jill Weber, Stinson Leonard Street [Video]

Join David Ackert as he interviews Jill Weber, Chief Marketing & Business Development Officer at Stinson Leonard Street and President of the Legal Marketing Association. In this episode of the Market Leaders Podcast, David...more

Mentoring a Marketing Department to Success - Market Leaders Podcast with Trish Lilley, Fox Rothschild LLP [Video]

Join David Ackert as he interviews Trish Lilley, Chief Marketing & Business Development Officer at Fox Rothschild LLP, in this episode of the Market Leaders Podcast. Tune in to hear David and Trish discuss: - How Trish...more

Applying Process Improvement to Law Firm BD: Market Leaders Podcast with Brenda Plowman, Fasken Martineau DuMoulin [Video]

Join David Ackert as he interviews Brenda Plowman, Chief Marketing Officer at Fasken Martineau DuMoulin in this episode of the Market Leaders Podcast. Tune in to hear David and Brenda discuss: - How Brenda uses the input from...more

Introducing New Tech to a Law Firm: Market Leaders Podcast with Sheenika Gandhi, Payne & Fears LLP [Video]

Join David Ackert as he interviews Sheenika Gandhi, Director of Marketing and Business Development at Payne & Fears LLP, in this episode of the Market Leaders Podcast. Tune in to hear David and Sheenika discuss: - How...more

Generosity & Authenticity in Business Development: Market Leaders Podcast with AceTech's Jodi Kovitz [Video]

Join David Ackert as he interviews Jodi Kovitz, CEO of AceTech Ontario, in this episode of the Market Leaders Podcast. Tune in to hear David and Jodi discuss: - How Jodi's tenure as a BD executive at Osler informs her...more

Running Your Law Firm Like a Business: Market Leaders Podcast with Kerry Price, Bass Berry & Sims [Video]

Join David Ackert as he interviews Kerry Price, Chief Marketing & Business Development Officer at Bass Berry & Sims, in this episode of the Market Leaders Podcast. Tune in to hear David and Kerry discuss: - Bass, Berry &...more

Driving Enthusiasm for Business Development Within the Firm: Market Leaders Podcast with Jim McGrew, Ogletree Deakins [Video]

Join David Ackert as he interviews Jim McGrew, Chief Client Services Officer at Ogletree Deakins, in this episode of the Market Leaders Podcast. Tune in to hear David and Jim discuss: - How Ogletree centers its culture around...more

6/22/2017

The Automation Opportunity: Market Leaders Podcast with Leah Schloss, Sullivan & Worcester [Video]

Join David Ackert as he interviews Leah Schloss, Director of Marketing at Sullivan & Worcester, in this episode of the Market Leaders Podcast. Leah is one of the few legal marketers leading the innovation charge with...more

5/4/2017

Business Development & Firm Structure: Market Leaders Podcast with Cynthia Voth, Miller Nash Graham & Dunn [Video]

Join David Ackert as he interviews Cynthia Voth, Director of Business Development & Administration at Miller Nash Graham & Dunn, in this episode of the Market Leaders Podcast. Tune in to hear David and Cynthia discuss: -...more

4/27/2017

Collaborative Culture - Market Leaders Podcast with Kathleen Flynn, Bryan Cave CMO [Video]

Join David Ackert as he interviews Kathleen Flynn, Chief Marketing Officer at Bryan Cave, in this episode of the Market Leaders Podcast. Bryan Cave's unique culture is one in which marketers and lawyers act as partners in...more

Lawyers Won’t Sell Until They’re Sold: How Marketers Can Address Business Development Reluctance

Most lawyers do not express interest in business development or anything else that might distract them from billable work unless their self-preservation depends on it. Here's how law firm marketers can still work with that...more

5 Places to Meet a New Client During the Holidays

The holiday season, and its social opportunities, will be over before you know it....more

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