Stefanie Marrone looks at how to devise a strategy tailored to your firm’s needs....more
Chris Fritsch and Stefanie Marrone recently hosted a master class on tips and trends in marketing technology. They shared best practices for picking the right email marketing tool, how to redefine CRM adoption, the rise of...more
Email marketing should be a core part of every law firm’s marketing strategy regardless of the size of your firm. Here's how...more
Have you heard the saying don’t put all your eggs in one basket? Well, it’s especially true for business professionals, especially lawyers....more
Stefanie Marrone with a look at two new LinkedIn features that further enhance connectivity on the world's largest professional networking platform....more
From Stefanie Marrone, fifteen ideas to take your content strategy to the next level....more
Stefanie Marrone with a comprehensive guide to taking control of your digital reputation on the most important professional network today, LinkedIn....more
As the new year arrives, we get the opportunity to start fresh and add new activities to our marketing mix. Here are a few ideas to incorporate in 2019....more
Do more than your peers and you will shine brighter. Here's how....more
Stefanie Marrone with client-focused highlights and takeaways for law firm leadership from this year's LMA Southeast conference....more
The latest in our series of inside perspectives by marketing, communications, and business development professionals doing excellent work at law firms today, with a perspective on lawyer bios....more