Brand

As Nonprofits Expand Their Global Reach, a Special Focus on Tax, Trademarks and the Foreign Corrupt Practices Act

by Charles Kolstad, Lindsay B. Meyer, Andrew D. Price, Jeffrey S. Tenenbaum | Venable LLP on 5/14/2013

In this presentation: - Introduction - Trademark/Brand Strategy and Protection - U.S. Foreign Corrupt Practices Act and Anti-Corruption - Cross-Border Tax Planning and Compliance Please see...more

Update on ICANN’s New gTLD Program

by Ron Dreben, Dana Gross | Morgan Lewis on 4/25/2013

Brand owners should prepare for Internet expansion in 2013. Despite numerous concerns voiced by governments, law enforcement, brand owners, and businesses, the Internet Corporation for Assigned Names and Numbers...more

Branding and Advertising Creating Relationships with the Audience

by Tiffany Blofield | Winthrop & Weinstine, P.A. on 4/23/2013

Steve Baird and I attended the FUSE Design & Culture // Brand Strategy & Packaging Conference in Chicago last week. We learned from many enlightening speakers and met an impressive collection of design and marketing...more

Putt-Putt Has No Miniature Trademark Rights

by Steve Baird | Winthrop & Weinstine, P.A. on 4/15/2013

With all the golf coverage of the Masters Tournament and the coveted Green Jacket, this past weekend, it seemed particularly appropriate to report on a recent trademark case involving the miniature variety of golf: Putt-Putt,...more

JDB 018: Stand Out from the Crowd – Internet Branding for Lawyers with ABA Author Jeff Lantz

by JD Blogger LLC on 4/12/2013

On today’s episode of the JDBlogger Podcast I interview entrepreneur and ABA author Jeff Lantz. Jeff is the founder and CEO of Esquire Interactive a company dedicated to helping attorneys market their law practice. Prior to...more

Intellectual Property Client Alert: Trademark Clearinghouse Adds to Brand Protections

by Christopher Adams, George Borababy, Deborah Lodge | Patton Boggs LLP on 4/12/2013

Brand owners can now increase protection for their federally-registered trademarks and service marks by registering them with the ICANN Trademark Clearinghouse. The Clearinghouse was set up by the Internet Corporation for...more

A New Generation of Storytelling: Getting a Grip on The New Pepsi Bottle Design

by Steve Baird | Winthrop & Weinstine, P.A. on 4/8/2013

The importance of “storytelling” seems to be the buzzword lately when it comes to branding communications and decisions. For example, last August Branding Strategy Insider wrote that “Brands Must Master the Art of...more

New gTLD Trademark Clearinghouse Launches in Anticipation of New Era of Top-Level Web Domains

by Laurie Löben Sels | Duane Morris LLP on 4/3/2013

ICANN, the International Corporation for Assigned Names and Numbers, has taken another step in expanding the number of sanctioned top-level web domains (TLD). Domain extensions such as .nike, .canon and .bank may now join the...more

Brand Owners—Get Ready for gTLDs

by Philip Nulud | Buchalter Nemer on 4/2/2013

gTLDs-domain names ending in a “generic” term such as .fashion or .style instead of the current .com, .net, .org, etc.—have been in the news for quite a while. Now, it appears that the very first batch of gTLDs will start ...more

Protect Your Trademark

by Philip Nulud | Buchalter Nemer on 4/2/2013

The Internet Corporation for Assigned Names and Numbers (ICANN) has recently launched the Trademark Clearinghouse (TMCH). ICANN has billed the TMCH as the “most important rights protection mechanism built into ICANN’s new...more

Advertising News & Analysis - March 28, 2013

by Edward Boyle, Emilio W. Cividanes, Michael Hartmere, Stuart P. Ingis, Jeffrey D. Knowles, Jacqueline Levasseur Patt, Michael A. Sartori, Ph.D., Janet F. Satterthwaite | Venable LLP on 4/1/2013

In this issue: - FTC Reopens Comment Period on Proposed Changes to EnergyGuide Labels - Venable’s Advertising Practice Named to Chambers USA Shortlist - Protect Your Brand Against New Top-Level Domain...more

Levick Weekly - March 29, 2013: 6 Ways To Survive The U.S. Congress

by Peter LaMotte, Richard S. Levick, John Lovallo, Kathleen Wailes | LEVICK on 4/1/2013

In This Issue: - Financial Regulators Compete; JPMorgan Loses - Six Ways to Survive the U.S. Congress - How to Protect Your Brand from a Twitter Hacking - Blogs Worth Following - LEVICK In the News -...more

IP Buzz - March 2013

by Venable LLP on 4/1/2013

In this issue: - The Time Is Here: Protecting Your Brands Against New Top-Level Domain Names - Kirtsaeng v. John Wiley & Sons, Inc.: Supreme Court Holds that the First Sale Doctrine Applies Regardless of Where a...more

Under Construction and Open for Business: New gTLD Trademark Clearinghouse Set to Open March 26

by Judith Harris, Brad Newberg, Gregory Shatan | Reed Smith on 3/28/2013

ICANN (the Internet Corporation for Assigned Names and Numbers) is rushing headlong in its efforts to bring the world a massive expansion in the number of new gTLDs (the part of an Internet address that follows the dot, such...more

Clearinghouse Opens for Protecting Brands on New Top-Level Domains

by Thompson Coburn LLP on 3/28/2013

Within a few months, Internet domain names will explode with the creation of hundreds of new top-level domains worldwide. Brand owners therefore need to prevent their trademarks from getting burned in that explosion. A new...more

Protecting Trade-marks in the New gTLDs

by Mark Edward Davis, Cynthia Mason, Andy Radhakant | Heenan Blaikie LLP on 3/28/2013

Trade-mark owners should act now to protect their trade-mark rights online. As early as April 2013, new top level domain names ("gTLDs") will be available. New domain names will no longer be limited to names ending in...more

ICANN Opens Trademark Clearinghouse as Part of Imminent Domain Name Expansion

by Dayna Frenkel, Richard McKenna | Foley & Lardner LLP on 3/27/2013

With the launch of possibly hundreds of new generic top-level domains (gTLDs) on the horizon, the Internet Corporation for Assigned Names and Numbers (ICANN) will open on March 26, 2013 the Trademark Clearinghouse (TMCH), in...more

ICANN To Provide Trademark Clearinghouse to Assist Brand Owners With Protecting Their Rights at the New gTLDS

by Tiffani Otey | Womble Carlyle Sandridge & Rice, PLLC on 3/25/2013

ICANN, the international agency responsible for oversight of the domain name system, is scheduled to make an unknown number of new generic Top-Level Domain Names (“New gTLDs”) available in mid-2013. The process to roll out...more

Trademark Alert: Are You Ready For The New gTLDs? The Trademark Clearinghouse Opens March 26

by Sally Abel, Stephen Garcia, Mark Jansen | Fenwick & West LLP on 3/25/2013

The universe of generic top-level domains (gTLDs), currently limited to about a dozen gTLDs such as .com, .net, and .org, will likely explode later this year, as some of the more than 1000 potential new gTLDs are rolled out,...more

What's the Use? Give Your Trade-Mark's Life Some Meaning

by Thomas O'Reilly | Field Law on 3/20/2013

The most important, and most often overlooked, aspect of giving validity and value to your company’s trade-marks is how they are “used.” Unlike copyright works or patented inventions, that remain protected even if never...more

Use It or Lose It — Trademark Abandonment

by Kenneth Luer | Ervin Cohen & Jessup LLP on 3/20/2013

The central foundation of U.S. trademark law is that a trademark is created by use of a particular name and/or design in commerce, so that the mark comes to represent, in the eyes of the target customers, your particular...more

He really does clean everything!

by Tim Sitzmann | Winthrop & Weinstine, P.A. on 3/20/2013

According to this classic 1958 commercial, Mr. Clean does everything: floors, doors, halls, and walls! (I don’t think I’d take Mr. Clean to my diamond jewelry though as the commercial suggests). It turns out that Mr. Clean...more

New Trademark Clearinghouse an Important Tool for Trademark Owners as New Generic Top-Level Domains Prepare to Launch

by Beth Goldman, Scott Lonardo | Orrick, Herrington & Sutcliffe LLP on 3/19/2013

Starting on March 26, 2013, there will be an important new tool available to help trademark owners combat unauthorized uses of their trademarks in domain names as more than 1,000 new generic top-level domains (“gTLDs”)...more

Armstrong Lanced from Livestrong Identity

by Steve Baird | Winthrop & Weinstine, P.A. on 3/19/2013

Brand New Blog recently reported on the unfortunate, but unsurprising piercing of Lance Armstrong’s name from the logo and visual identity of the Livestrong Foundation...more

Kardashians Caught Without Makeup, But Not The Way You’d Expect

by Brent Lorentz | Winthrop & Weinstine, P.A. on 3/15/2013

For those of you that came looking for pictures of Kim without face paste, this isn’t your post. (Try this one. Yikes.) But if you’re interested in trademarks and the cult of personality, read on....more

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