Latest Publications

Share:

Sheenika Gandhi of Greenberg Glusker on Reimagining Associate Training For BD Success - Passle's CMO Series Podcast  [Audio]

Training and developing the next generation of lawyers is a key driver for a firm’s long-term success. Investing in new talent is often overlooked, but today we have the pleasure of sitting down with Sheenika Gandhi, Chief...more

How Law Firm Associate Professional Development and Marketing Can Be Intertwined

Sheenika Gandhi shares practical tips on how lawyers can advance their skills while also setting up opportunities for marketing and business development....more

Driving DEI Change in a Law Firm

Diversity and inclusion must be deeply embedded within the fabric of a law firm’s culture. Sheenika Gandhi with a perspective, in response to a recent LACBA conference....more

Pro Bono Projects in Law Firms: A Noble Business Development Strategy

As lawyers, we have a special training that allows us to help under-served communities where they need it the most. Recap of a recent CMCP panel on pro bono work, by Sheenika Gandhi....more

Twenty-First Century Marketing: Ethical Pitfalls And Practical Pointers For Attorneys Promoting Themselves On Social Media

Social media offers powerful tools to help attorneys build relationships and promote themselves. It also offers a host of ethical traps. This article: 1. Outlines ethical pitfalls attorneys face when promoting themselves...more

5 Strategies to Grow Your Business – Action Items from the LSSO RainDance Conference

Sheenika Shah's recap in five lessons of the recent LSSO Raindance Conference in Chicago....more

Which Business Development Activity Is Best For You? Consider Your Personality...

The good news is that there is at least one type of marketing activity out there that will fit your distinct approach to things....more

7 Results
 / 
View per page
Page: of 1

"My best business intelligence, in one easy email…"

Your first step to building a free, personalized, morning email brief covering pertinent authors and topics on JD Supra:
*By using the service, you signify your acceptance of JD Supra's Privacy Policy.
- hide
- hide