The term "non-lawyer" needs to go. Rich Bracken and DeAnna Papedis explain....more
Listen to Rich Bracken in this CLIENTSpeak conversation with Edward Bender, General Counsel & Executive Director of Regulatory Affairs with the South Carolina Hospital Association.
Edward, a former attorney at a South...more
Rich Bracken offers key takeaways for legal marketing and BD professionals in his recap of the recent LMA National conference in Atlanta....more
Rich Bracken with a perspective on how we're already selling every day, but it is time to take sales in legal seriously. Here's how and why....more
Rich Bracken offers a few old school tactics and mindsets that lawyers must implement to stand out from the competition in the new year....more
Rich Bracken with a perspective on the BD power of reader data and which questions you should be answering as you dive into your reports....more