The term "non-lawyer" needs to go. Rich Bracken and DeAnna Papedis explain....more
Rich Bracken with a perspective on the importance of humanity and storytelling in content creation....more
Signs that social anxiety may be hindering your networking, and how to fix it....more
Good business sense: Rich Bracken and Megan Galloway dive into the most compelling reasons to support team members who find purpose in innovation. ...more
Client service is often overlooked as one of the most critical pieces of success for professional services firms, most notably law firms. Rich Bracken explains. ...more
Rich Bracken describes five easy, daily habits for resilience and emotional intelligence....more
Modernizing the client alert process is a great opportunity for a law firm to use technology to create a competitive advantage and differentiate itself from competitors....more
Listen to Rich Bracken in this CLIENTSpeak conversation with Edward Bender, General Counsel & Executive Director of Regulatory Affairs with the South Carolina Hospital Association.
Edward, a former attorney at a South...more
Rich Bracken offers key takeaways for legal marketing and BD professionals in his recap of the recent LMA National conference in Atlanta....more
Developing new business seems awfully daunting for a lot of professional services firms and members.
So, I want you to imagine this scenario: You are given a room full of 20, 50, 100 prospects. People who are truly...more
Rich Bracken with a perspective on how we're already selling every day, but it is time to take sales in legal seriously. Here's how and why....more
LinkedIn should be a regular BD habit for you. From Rich Bracken, here are five easy ways to make the habit successful....more
Rich Bracken offers a few old school tactics and mindsets that lawyers must implement to stand out from the competition in the new year....more
Rich Bracken with a perspective on the BD power of reader data and which questions you should be answering as you dive into your reports....more
How to implement and sustain business development planning, all year long....more
Rich Bracken on the ways data can drive collaboration at the intersection of law firms marketing communications and BD....more