The long Thanksgiving weekend is a great time to focus your brand and business....more
This webinar will explore how to effectively use your personal brand to connect with colleagues, peers, referral sources and ideal clients both in-person and virtually to achieve your career goals....more
Over the summer LinkedIn introduced three cool, new updates and tools you should incorporate into your LinkedIn strategy. Each of these will help enhance your visibility and business development efforts....more
Practical and actionable marketing to-do’s to boost your brand and business to keep you busy for the rest of the summer....more
Having a LinkedIn content strategy can help you become more efficient and strategic, and align your social media goals with your business and branding goals....more
There’s nothing wrong with wanting to share your good news, but it’s the way you say it that makes a huge difference....more
You’re not just going to create a LinkedIn profile and call it a day, at least not if you want to be successful on LinkedIn....more
Easy and effective ways that you can take your LinkedIn presence to the next level....more
It’s easy for B2B companies to get caught up in marketing to businesses rather than people. But strong content marketing today is about being human....more
Stefanie Marrone explains how content pillars define your niche, guide and speed up your content creation process, and ensure that your content is more strategic....more
Stefanie Marrone offers a plan for building and maximizing your LinkedIn presence now and in the future....more
Email marketing should be a core part of every law firm’s marketing strategy regardless of the size of your firm. Here's how...more
Whenever you take some time off – or business is slow – here are some things you can do with your downtime to continue to develop your marketing and business development efforts....more
Sometimes it’s hard to encourage lawyers to market themselves given their full plates, work commitments and demands on their personal lives, but if you can show them why it’s in their best interest to focus on marketing and...more
Here are 10 productive things to do on LinkedIn that are just as useful to your content creation, and relationship and brand building efforts....more
Have you heard the saying don’t put all your eggs in one basket? Well, it’s especially true for business professionals, especially lawyers....more
It doesn’t matter how big or small your organization is, if you have employees who have left the firm with whom you want to keep in touch, then you need an alumni relations program....more
Stefanie Marrone with a perspective: if you don’t have a recruiting marketing strategy, you will have a hard time standing out from your competitors to attract recruits and laterals....more
Why do some lawyers struggle to build their personal brands on LinkedIn? Stefanir Marrone with a perspective....more
You don’t need a big budget or a big team to have a successful social media strategy at a law firm....more
Stefanie Marrone suggests that how you format your LinkedIn posts is just as important as what you say — with advice on how to do it right....more
Stefanie Marrone explains why a customized LinkedIn headline matters for your profile, and how to create a good one (with examples)....more
In a lesson for all professionals, Stefanie Marrone recounts how she turned a static professional profile into an active, successful business network....more
Stefanie Marrone with six questions to make your social media marketing more strategic, client-centric, and successful....more
Stefanie Marrone with a perspective: this is not the summer to take a break from personal branding, marketing, and business development....more