Stefanie Marrone explores why posting on LinkedIn matters for lawyers, addressing common concerns that might be holding you back and providing practical tips to help you get started....more
Stefanie Marrone explains why it has never been more important to be on LinkedIn and understand how it works....more
To truly leverage the potential of conference connections and insights, it’s important to have a strategic post-conference action plan. Stefanie Marrone explains....more
Stefanie Marrone shares proven strategies for lawyers to build enduring relationships with their clients....more
With its many functionalities, LinkedIn is an invaluable asset for law firms and the legal marketers who work at these firms, enabling them to showcase their firm’s expertise, build relationships and gain insights into...more
As we embark on a new year, it’s essential to recognize the power of a well-crafted personal brand. It’s not just about making a mark in your industry; it’s about creating a distinct identity that resonates with your...more
Stefanie Marrone looks at common LinkedIn networking pitfalls – and how to avoid them....more
Understanding the significance of a good comment and mastering the art of crafting one can help differentiate you on LinkedIn. Here’s how....more
As social media continues to reshape the way we communicate and do business, LinkedIn has emerged as a powerful platform for law firms to connect with corporate counsel and potential clients....more
Stefanie Marrone shares strategies to transition your online engagements into tangible business opportunities....more
Stefanie Marrone explores the role of AI in creating the perfect headshot....more
From Stefanie Marrone, effective strategies that lawyers can employ to build a strong referral network....more
Over the summer LinkedIn introduced three cool, new updates and tools you should incorporate into your LinkedIn strategy. Each of these will help enhance your visibility and business development efforts....more
Having a LinkedIn content strategy can help you become more efficient and strategic, and align your social media goals with your business and branding goals....more
In this free webinar on July 27 at 1pm ET, Stefanie Marrone, a legal marketer with 20 years of experience at several top U.S. law firms, will explore the key elements that every senior professional needs to achieve success in...more
You’re not just going to create a LinkedIn profile and call it a day, at least not if you want to be successful on LinkedIn....more
Easy and effective ways that you can take your LinkedIn presence to the next level....more
Stefanie Marrone offers a plan for building and maximizing your LinkedIn presence now and in the future....more
Sometimes it’s hard to encourage lawyers to market themselves given their full plates, work commitments and demands on their personal lives, but if you can show them why it’s in their best interest to focus on marketing and...more
Here are 10 productive things to do on LinkedIn that are just as useful to your content creation, and relationship and brand building efforts....more
Have you heard the saying don’t put all your eggs in one basket? Well, it’s especially true for business professionals, especially lawyers....more
LinkedIn has more than 750 million users and growing every day. During this extended time of social distancing, it’s never been more important to have a strong LinkedIn profile and presence, and to be building your...more
Why do some lawyers struggle to build their personal brands on LinkedIn? Stefanir Marrone with a perspective....more
Stefanie Marrone suggests that how you format your LinkedIn posts is just as important as what you say — with advice on how to do it right....more
Stefanie Marrone explains why a customized LinkedIn headline matters for your profile, and how to create a good one (with examples)....more