Hot Topics in International Trade-We've Got a Guru for That
Ryan Evans of Jones Walker on Turning Thought Leadership Into a World-Class PR Pipeline - Passle's CMO Series Digital Masterclass
Here's why you should still write about legal developments when your competitors have written about them too
Yes, you should write about legal/business developments even when your competitors have written about them
International Women’s Day 2026: How to Give to Gain in Professional Services Marketing - CMO Series REPRESENTS
International Women’s Day 2026: Building a Culture of Giving to Gain - Passle's CMO Series REPRESENTS
AI, Governance, and the Rule of Law: Leadership Under Pressure - On Record PR
Thought leadership isn't about leading thoughts. It's about leading THROUGH thoughts.
Podcast - How Hosting the FIFA World Cup Will Benefit Miami's Real Estate Market
Laurie Burlingame of Morse on Redefining Value, Relationships, and the Reality of Rainmaking - Passle's CMO Series Rainmakers
Doug Gold on the Business Case for Healthier Law Firms - Passle's CMO Series Podcast
Podcast - How the NTRA Is Building Trust and Growing the Equine Industry
Should you slow your roll with pop culture references in your content?
The Three Issues Defining the Legal Market Today: On Record PR
Aubrey Bishai of Vinson & Elkins on Why Innovation Goes Beyond AI Strategy - Passle's CMO Series Podcast - EP192
Designing the Organisation Structure in Professional Services with Panalitix
Here are the five topic areas for thought leadership hiding in your awards submissions
How to Communicate a Law Firm Merger to Build Trust: On Record PR
Five reasons you should be spending more time on the intro sections of your thought leadership
Patrick Johnson of Honigman on Rethinking How Law Firms Pitch and Win Work - Passle's CMO Series EP191
It is time for marketers to move beyond an implementer mindset and step fully into the role of advisor and strategist. Kerry Price explains how....more
For decades, the billable hour has done more than price legal work. It has protected the legal profession from scrutiny....more
For law firms, a website is far more than a digital brochure. It supports client intake, reinforces credibility, and plays a direct role in marketing performance. When something goes wrong — a site slows down, a form stops...more
Meghan Van Dalinda shares a recap and key insights from her recent LinkedIn series, The Shift, which explored CRM confidence, engagement signals, BD activation, and integration strategy...more
David Freeman and Meghan Van Dalinda explore a longstanding challenge for firm leadership: how do you get a much larger percentage of lawyers engaged in BD activities that strengthen relationships and lead to new work?...more
Hot Topics in International Trade, We've Braumiller Consulting Group, have a guru for any and all things related to global trade compliance....more
Effective business plans for lawyers are personalized while reflecting a firm’s culture. They recognize, for example, that a woman partner faces different dynamics than her male counterpart, an associate’s objectives are...more
Every law firm I speak to is in the same position. They have more CRM data than at any point in their history. Engagement metrics. Event systems. Billing feeds. Enrichment tools. External intelligence. Communication...more
It’s hard to weave storytelling into many kinds of thought leadership content—but not this one. There’s a lot of talk out there about how attorneys and their firms should use storytelling in legal marketing and business...more
The smartest PR strategy for law firms isn’t creating more content, it’s repurposing existing expertise and turning that powerful thought leadership into media opportunities. In today’s episode of CMO Series Digital...more
Your ideal client opens ChatGPT and types in “Make me a short list of the best lawyers for [your specialty] in [your location].”...more
Too many law firms measure marketing success by rankings and traffic alone. They celebrate hitting page one for competitive keywords while ignoring the more important question: why aren’t qualified visitors contacting us?...more
To remain competitive and client-focused, law firms must embrace a more disciplined, data-informed approach, beginning with how they measure success. Jill Huse explains....more
Firms often hear interest and interpret it as intent. That translation error becomes expensive when internal resources are mobilized before the client has mobilized its own....more
Most law firms think they have a digital strategy. What they actually have is a collection of disconnected tactics running on autopilot while competitors eat their lunch....more
As AI systems increasingly shape brand discovery, a strong PR strategy is no longer optional, writes LIMELIGHT's Kenny Gary....more
In this video, Wayne Pollock (Founder of Copo Strategies and the Law Firm Editorial Service) explains the importance of attorneys going "on the record" through their thought leadership to cover legal and business developments...more
Private equity’s entry into the law firm market was once unthinkable. Yet regulatory changes, rapid advances in legal technology, and a broader boom in professional-services investment have fueled growing speculation that...more
JD Supra's Paul Ryplewski shares a recap of a recent webinar conversation with the 9sail team about the fast-changing reality of online visibility thanks to the rise of AI search....more
Generating business is a priority for almost all law firms, especially small and solo practices. Sure, it’s nice for your website to get lots of views, but the end goal of your marketing efforts is to help the people you can...more
To mark International Women’s Day 2026, Part two of our special episode of CMO Series REPRESENTS brings together senior leaders from across the legal sector to explore one thing. How firms turn intent into action for women in...more
Many B2B law firms may underestimate the value of digital PR, largely because they don’t have a clear understanding of what it actually is and how it supports their business goals....more
AI has moved from a task-based assistant to a collaborative participant—and for professional services organizations, that shift makes strategic oversight and editorial leadership more essential, not less....more
A look at some of the most widely read news, analysis, and commentary published on JD Supra during February, 2026....more