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Having More Power in the Business Development Process – The Thought Leadership Project [Audio]

Jay Harrington and Tom Nixon break down the (polite) battle for control in the business development process. As a lawyer, you have more power and leverage the more unique and differentiated you are from the competition. This...more

Scott Love on How to Become a Rainmaker – The Thought Leadership Project [Audio]

Legal recruiter, podcast host, and author Scott Love breaks down what it takes to become a rainmaker with Jay Harrington and Tom Nixon on the Thought Leadership Project. Scott shares the many lessons he’s learned while...more

How to Make Time for Business Development (and How to Use it Wisely) – The Thought Leadership Project [Audio]

Jay Harrington and Tom Nixon take a deep dive into productivity for business development. They address two obstacles that often come up in Jay’s coaching sessions, which are "I don’t have the time” and “Even if I did I...more

Thought Leadership for Beginners — The Thought Leadership Project [Audio]

By listener request, Jay Harrington and Tom Nixon address the issue of how to engage in thought-leadership content marketing when one feels they don't have the accomplished career or track record to claim a title of "thought...more

Generosity, Abundance, and Personal Branding, with Winter Wheeler - The Thought Leadership Project [Audio]

Personal branding is often mistaken for professional bragging, but it’s really all about generosity, selflessness and abundance. That’s the view of Winter Wheeler, founder of Winter Wheeler Mediation & Arbitration, and it’s...more

LinkedIn, from Beginner to Mastery, with Callie Schweitzer of LinkedIn —Thought Leadership Project [Audio]

Callie Schweitzer is a senior news editor at LinkedIn, where she leads the editorial coverage of the marketing industry for the platform’s 740+ million global members. Who better to turn to for advice on maximizing your...more

Harnessing Flow State to Become a Thought Leader — The Thought Leadership Project [Audio]

We all have access to a superpower. It’s called flow state. A 10-year McKinsey and Co. study found top executives were 500% more productive when in flow. It’s the state in which we operate at our highest levels of...more

Getting to 20,000+ Followers on LinkedIn, with Patricia Baxter - The Thought Leadership Podcast [Audio]

What does it take to grow a network of 20,000 followers on LinkedIn? In short, consistency, creativity and generosity. In this episode of the Thought Leadership Project, Patricia Baxter, managing partner of Morgan & Akin’s...more

The Limiting Beliefs Holding You Back From Becoming a Thought Leader - Thought Leadership Project [Audio]

A limiting belief is something you believe about yourself that prevents you from realizing your full potential. In this episode of the Thought Leadership Project, Jay Harrington and Tom Nixon discuss three common limiting...more

COVID-19 Content Onslaught Post-Mortem: What We’ve Learned and What’s Next - Thought Leadership Project [Audio]

The COVID-19 pandemic ushered in unprecedented demand for legal thought-leadership content. As we head toward the fourth quarter, the content onslaught has subsided, so we thought it was a good opportunity to see what lessons...more

Get Creative with Your Content Format and Styles - The Thought Leadership Project [Audio]

If you’re tired of getting the same old results with your thought-leadership marketing efforts, try implementing some fresh new ideas. In this episode of the Thought Leadership Project, Tom and Jay discuss some ways to change...more

Lawyers, Develop New Business by Selling Yourself One Hour of Your Time Every Day

The best investment you’ll ever make is selling yourself one hour of your time every day....more

Optimizing Thought Leadership Content for the Current Moment  [Audio]

Content consumption is at an all-time high in the current environment. But so is content creation. Adrian Lurssen, co-founder and VP of strategic development at JD Supra, rejoins the podcast to discuss what his platform's...more

Mastering LinkedIn to Become a Thought Leader - The Thought Leadership Project [Audio]

With limits on human interaction making in-person networking nearly impossible, lawyers are flocking to digital platforms like LinkedIn and other social media to stay connected and engaged with colleagues, clients and...more

Six Steps to LinkedIn Mastery for Lawyers

From Jay Harrington, six steps lawyers should take to leverage LinkedIn for marketing and business development success....more

Selling Through the Current Challenge - The Thought Leadership Project [Audio]

Business development during an economic downturn will always feel challenging. Selling during times of crisis can feel downright daunting. In this latest episode of the Thought Leadership Project, Jay and Tom tackle the...more

3 Questions to Ask Yourself if You Want to Become a Thought Leader  [Audio]

In this episode of the Thought Leadership Project, Jay Harrington addresses three questions you need to consider if you want to make an impact with your though-leadership content. By answering these questions, you’ll get a...more

4 Ways to Use LinkedIn to Make Your Thought Leadership Marketing More Effective

How to use LinkedIn not merely as a place to promote content, but rather as a testing ground to make your thought leadership better....more

Serving and Winning Clients with Thought Leadership - The Thought Leadership Project with Nat Slavin [Audio]

Jay and Tom welcome Nat Slavin, a partner in the Wicker Park Group, an international consultancy focused on helping law firms strengthen and deepen their relationships with in-house counsel through client feedback. Their...more

Business Development Mastery - The Thought Leadership Project with Erik Meier of Sandler Training [Audio]

Erik Meier is the Founder/CEO of the EAM Consulting Group and President of Sandler Training, a sales and management training company with locations in Troy, Lansing and Grand Rapids, Michigan. He shared with Jay and Tom his...more

Write a Book to Build a Practice - The Thought Leadership Project with John Trentacosta [Audio]

John Trentacosta, a partner in the Detroit office of Foley & Lardner, joins Tom and Jay to discuss how content marketing and becoming a thought leader is critical to building a practice. John, who is one of the top automotive...more

Back to Basics for Better Business Development - The Thought Leadership Project with Rich Bracken [Audio]

Rich Bracken is the Director of Business Development at Minneapolis-headquartered law firm Fredrikson & Byron. He's also a thought leader and content creator in multiple domains, including podcasting, television, and on-stage...more

How Lawyers can Use Public Speaking to Become Thought Leaders - The Thought Leadership Project [Audio]

Spencer X Smith, founder of AmpliPhi Social Media Strategies, joins Jay Harrington and Tom Nixon to talk about how lawyers can find and leverage public speaking opportunities to build their brands and develop business. In...more

Law Firm Content Distribution and Analytics... - The Thought Leadership Project [Audio]

Adrian Lurssen is co-founder of JD Supra, a digital media company that enables professionals to greatly increase their visibility by sharing their expertise online. As the 28th employee to join Yahoo!, Adrian has a long...more

The Power of a Network to Help Spread Your Thought Leadership - Thought Leadership Project w/ Roy Sexton [Audio]

Roy Sexton is the Director of Marketing at Clark Hill, a firm that ranks #82 on the 2019 NLJ ranking of firms based on size. In this episode, Jay and Tom have a lively discussion with Roy about the effect that having a strong...more

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