Business Development is Relationship Development - So Much to Say Podcast
Hot Topics in International Trade: A Christmas Tariff Message for US Kids
Maybe you should consider a business-development-led thought leadership strategy?
Charlotte Watt of Brabners on Moving the Needle in Law Firm Business Development - Passle's CMO Series EP185
These are the five ways thought leadership is a tool for eliminating clients' buyer's remorse
Episode 12 - CMO Series Digital Masterclass: Appius on Choosing the Right CMS for Law Firms
Susan Lee Hollender of Michael Best & Friedrich on Cross-Selling in Practice: CMO Series Lex Mundi Roundtable Live
Jennifer Stokes on Earning Trust & Credibility in Legal Marketing - Passle's CMO Series Podcast
Enough with the case studies. Write these instead.
CMO Series Live Special: The Art of Cross-Selling
Professionally Personal: Alitia Faccone of Jackson Lewis on How Storytelling Drives Legal BD - Passle's CMO Series Podcast
Don't ignore this connection between law firms' thought leadership and their rates
Building Your Future at Holland & Knight: Bill Brady's Commitment to Helping Clients Solve Complex Issues
How Google Knowledge Panels Build Trust in the Age of AI: On Record PR
GEO vs. SEO: How AI-Driven Search Is Rewriting Law Firm Visibility - On Record PR
Phill McGowan on How To Build Successful Thought Leadership Campaigns - Passle's CMO Series Podcast
Hot Topics in International Trade - With Bob Brewer and Victoria Holmes from the Disptach in DC
This is how to prevent opposing counsel from using your thought leadership against you
Anne Kunkel of Redgrave on Making a Big Impact in a Boutique Firm - Passle's CMO Series Podcast
Hsu Untied interview with Sam Tiu, Partner at Sidley
In this Q&A, Jennifer Shankleton speaks with Holly Barocio to explore how firms can strategically evaluate and implement BD coaching programs....more
Business development works best when it’s rooted in real human connection. Megan Senese and Jennifer Ramsey talk about reframing BD as relationship development in ways that feel natural, not performative. In this episode of...more
Business development isn’t magic—it’s a repeatable system. David Ackert shares how firms can scale beyond rainmaker dependency by systematizing BD....more
70%-80% of toys are manufactured in China. US Kids, beware, Santa's sack as a result, may be a little lighter this year....more
In this video, Wayne Pollock (Founder of Copo Strategies and the Law Firm Editorial Service) explains why law firms should consider a thought leadership strategy driven by business development considerations instead of...more
Many law firms are happy with the way their website looks, but frustrated with how it functions. The culprit is often the platform itself. Proprietary content management systems (CMS) can feel polished on the surface, but...more
Right now, countless professionals are scrolling through LinkedIn, including in-house counsel, CEOs, and other key decision-makers. Many of them need your law firm. The question is whether they’ll stop scrolling when they see...more
Making an impact in business development isn’t about following a script; it’s about finding what works, what doesn’t, and where you can really move the needle. Through the power of listening and successful automation...more
A recap of some of the most widely read news, insights, and analysis published on JD Supra during October, 2025....more
Earlier this month, I had the opportunity to attend the 2025 CREW Network Convention in Austin, Tex. The event brought together professionals from across the commercial real estate industry, including leaders, innovators, and...more
It depends. I know. I know. You know this. The answer is actually 9-12 months. Seriously, that’s the answer! This isn’t like an online recipe where you need to scroll past the author’s favorite banana story before you...more
If you’re a legal marketer looking to overhaul your law firm’s website, now is the moment to act. You need to secure buy-in during this budget cycle so that work can begin in 2026....more
The legal industry is evolving, and marketing must evolve with it. Amy Hanan explores how fractional CMO partnerships can help law firms and legal tech companies turn marketing into a true growth engine....more
In a world where clients expect Amazon-level personalization, legal marketing professionals are being called to rethink how we engage, nurture, and retain clients. Gone are the days of one-size-fits-all newsletters and...more
If you’re thinking of hanging your own shingle in 2026, know there’s plenty of upside: A Clio survey shows that legal entrepreneurs are happier with their client relationships, their mental and emotional wellness, and their...more
Big strategies matter, but relationships grow one conversation at a time. Rebecca Edwards Hnatowski makes the case for a deceptively simple phrase—“Tell me more."...more
Multi-practice firms are hemorrhaging high-value opportunities to specialty boutiques every day. Not because they lack expertise—quite the opposite. These firms house some of the most talented attorneys in their respective...more
First impressions matter in the legal industry, but they’re not enough. People do more research, and that’s where your personal brand comes in. Prospects may read reviews, check websites, and look thoroughly at your social...more
Client testimonials build your firm’s credibility online. But there are ethical challenges with using client stories to attract new prospects. How do you use testimonials effectively and ethically? First, know the rules....more
In this video, Wayne Pollock (Founder of Copo Strategies and the Law Firm Editorial Service) explains five ways a law firm's thought leadership can help eliminate the buyer's remorse a client might experience after deciding...more
Implementing a seamless Content Management System that is able to grow alongside the firm in the long-term should be a top priority within law firms' digital strategies. Through extended team collaboration, firms can create a...more
A firm’s client base should be a crystal-clear reflection of its strategy. Here’s how leadership can help ensure that business development professionals bring that part of law firm strategy to life....more
Live from the Lex Mundi Americas Regional Marketing and Business Development Roundtable in Denver, this special episode of the CMO Series Podcast dives into Cross-Selling in Practice. Ali Bone is joined by Susan Lee...more
The 2025 Chief Marketing Officer Survey from the Legal Marketing Association and Above the Law takes the pulse of nearly 100 legal marketing and business development leaders across firms of all sizes. The findings confirm...more
Few things are more frustrating than investing in a new website design only to see the project stall before launch. For law firms, this often happens in the critical handoff between design and development. The design files...more